Digital Content Strategist
vor 4 Wochen
Triumph International, a leading global intimate apparel company, is seeking a highly skilled SEO Content Specialist to join our Online Marketing E-Commerce Europe Department in Bad Zurzach, Switzerland.
About the Role:We are looking for a talented individual to coordinate the conception and implementation of content projects for our European Triumph and sloggi online shops. As an SEO Content Specialist, you will develop new content ideas that engage our core audience and are suited to an international environment, closely cooperating with our internal Content, PR, and Brand Marketing departments.
Key Responsibilities:- Conception and implementation of content projects on our web shops, for both Triumph and sloggi brands
- Creation of SEO optimized content with internal and external content creators, focusing on proofreading, editing, optimizing, and preparing content for publishing
- Leveraging of various tools for efficient and well-ranked content creation, such as NLP, NLG, SEO analysis, and Keyword tools
- Analysis of content performance data to drive insights and new growth opportunities
- Closing cooperation with different stakeholders and focus on customer demands, topic definition, and content optimization
- Creation of thoughtful, actionable reports for internal stakeholders
- Bachelor's degree in Marketing, Business Administration, or related field required, MBA is a plus
- 2+ years experience as a content creator and/or SEO specialist with a brand, a content creation or SEO agency, or a major pure player, preferably in the fashion industry
- Good experience with Search Engine Optimization (SEO) content management systems (CMS), preferably Salesforce Page Designer or Wordpress
- Solution-oriented and structured mind-set, with a real passion for getting people engaged with the content you're publishing
- Ability to balance multiple projects in a fast-paced environment
- Excellent writing/orthography skills in English, German knowledge is a strong plus
Triumph International is a family-owned business with over 135 years of experience, embracing diversity throughout our global organization. We are committed to employing a diverse workforce and promoting gender equality and diversity. Women make up more than 50% of our company's workforce.
We offer a dynamic and international working environment, excellent conditions, and great development opportunities in a company still owned and managed by the founding families. Our headquarters employs people from more than 30 nationalities, and we are proud to have become one of the leading players in Asia very early on.
Join us in our mission to build a sustainable society and protect the environment, and help us create a better future for our children.
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