Regional Marketing Manager EMEA

vor 3 Wochen

Aarburg, Aargau, Schweiz Franke Artemis Vollzeit
About Franke Artemis

We are a world-leading supplier of products and services for domestic kitchens, professional foodservice systems, and the convenience store sector, as well as for professional coffee making. With around 60 companies, we are at home on five continents. Our 8,000 employees constantly take on new perspectives to identify opportunities and turn them into inspiring, innovative solutions for tomorrow's demands.

Our Coffee Systems Division

We are a leading global provider of state-of-the-art solutions for professional coffee making. Together with our trade partners, we are committed to delivering premium best-in-class in-cup-quality, consistency, and beverage variety, as well as ensuring an outstanding customer experience through constant innovation.

Key Responsibilities
  • Define, implement, and execute region-specific marketing plans together with Business Development Managers and selected partners.
  • Define marketing goals and KPIs for the region and for partners together with VP Global Marketing and VP EMEA.
  • Be a brand advocate towards partners and build up brand awareness in the region together with local teams.
  • Align marketing activities with Global Marketing team and local teams and make sure that marketing projects get the right attention and support.
  • Prepare and present reports and ROI results on marketing plans, campaigns, and deliverables measured against agreed KPIs.
  • Execute regional or local trade fairs (end-to-end: define, plan, execute with partners and/or global team).
  • Implement product launch plans given by Global Marketing and execute them in your region involving local teams and partners.
  • Define creative strategies and content plans for PR together with VP Global Marketing & local teams.
  • Define regional media plans together with Global and local team.
  • Analyze local competition and share information with local and Global teams.
  • Identify new market and industry trends and share them with Global team.
  • Closed coordination and cooperation with various internal stakeholders to get projects done.
  • Support Global Marketing team goals and strategy.
Key Qualifications
  • Bachelor's degree in business administration with specialization in marketing.
  • Marketing Generalist with strategic and conceptual thinking as well as hands-on mentality.
  • At least 5 years of work experience and 3 years of experience at a similar position in a B2B company.
  • Proven experience in Digital Marketing, PR, Media, Content Creation as well as tradeshow management.
  • Strong communications skills in English (fluent in writing and speaking) and preferably German; any other European language (Spanish, French, Italian etc.) would be highly beneficial.
  • Determined, flexible, proactive, with a service-oriented mindset.
  • Strong team player with willingness to take ownership.
Our Offer
  • 40 hour week.
  • Easy access from railway station and highway.
  • Free parking.
  • At least 5 weeks holiday.
  • Staff restaurant.
  • Free coffee drinks from espresso to latte macchiato.
  • Flexible working hours.
  • Home Office.

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