Digital Marketing Specialist

vor 2 Wochen

Genf, Genf, Schweiz Coty Vollzeit
Job Title: Digital Marketing - Omnichannel Experience Intern

Coty is seeking a highly motivated and innovative individual to join our Digital Marketing and Omnichannel team as an Intern. As a key member of our team, you will be responsible for executing the 360° E-commerce and digital strategy to innovate the point of sales.

Responsibilities:
  • Continually improve digital visibility on all retailers at POS touchpoints with the latest digital technologies
  • Maximize the implementation of digital solutions at POS: Guide, Nurture and support on the installations
  • Support on the development of new digital solutions for Point Of Sale.
  • Ongoing digital support and communication of digital knowledge to the different regions Worldwide.
  • Continually improve digital visibility on all e-retailer touchpoints/guidelines implementation and continuous e-retailer audits.
  • Work cross-functionally with internal teams/agencies to ensure effective joint business execution in line with the trade visibility trade packages, and also ensuring the optimization of E-retailers
  • Monitor and share industry developments, online marketing trends, industry tools and internal cross-team insights and best practices to drive innovation.
  • Deliver digital activation excellence by developing innovative and engaging campaign strategies driving brand awareness, engagement, conversion, and loyalty for new product launches and key commercial moments.
  • Support digital activations across all digital touchpoints including social, digital media, e-retail, website, any ad-hoc digital experience, CRM, and in-store digital touchpoints.
  • Work with all COTY stakeholders to ensure adherence to COTY's global brand equity and standards.
  • Closely working with internal and external partners to monitor the performance. You will drive business opportunities and challenges based on the daily, monthly data analysis.
About the Team:

The Digital Marketing and Omnichannel team is a dynamic and innovative group of professionals who are passionate about creating engaging digital experiences for our customers. As a member of our team, you will have the opportunity to work closely with our E-commerce, Digital Marketing, PR and Media professionals, as well as our Travel Retail team in sales, brand managers, trade marketing, and data analysis team.

Requirements:
  • Entrepreneurship - Startup thinking
  • Learn by doing attitude
  • Passion for Digital Technologies and E-commerce
  • Proactive and hands-on. Ability to solve problems independently
  • Passion for beauty
  • Strong presentation skills
  • Strong eye for detail
  • Team player
  • Fluent in English
  • At least another previous professional experience in eCommerce or Digital technologies
  • Can effectively communicate (verbal and written) with internal and external stakeholders across all levels
Benefits:
  • In addition to the salary, other benefits including lunch allowance, annual local public transport pass, 25 holiday days per calendar year + 3 floating days offered by the company.
  • Coty's global omni-working policy provides the option to work up to 50% of your month remotely.
  • Previous experience with SAP ERP and JDA
  • Experience in Travel Retail channel
  • Experience in Beauty industry

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