Retail Marketing Associate

vor 3 Wochen


Lausanne, Waadt, Schweiz Helen of Troy Vollzeit
About the Role

The Retail Marketing Specialist will provide day-to-day support and assistance to the Retail Marketing team in implementing activations and education projects. This role will facilitate the execution and delivery of many strategic brand marketing campaigns into Retail environments, bringing the EMEA vision to life in key channels while enabling personalization across key retailers and ensuring on-time, best-in-class delivery.

Key Activations Support & Execution
• Support in delivering promotions in EMEA and managing logistical processes for successful and timely execution in markets
• Responsible for deploying all key promotions and their execution at retailers, including briefing agencies and promo toolkit creation
• Assess market/retailer need for supporting activations and closely work with activation coordinator to deliver POS/ePOS

Education Delivery & Support
• Lead the implementation and execution of key education programs
• Responsible for delivering in-store education via Tapscan technology, liaising with activation coordinator to implement on POS

Best Practice/KPIs Sharing & Sales Support
• Communicate quarterly key initiatives to promote best practice (monthly/quarterly update)
• Support team with ROI reporting on key promotion/education initiatives and budgetary investment
• Prepare and share pharma channel market data with internal stakeholders (IMS)
• Back up to activation coordinator for offline/online customer-specific activation requests

About You
Our ideal candidate is a self-starter, driven, and passionate individual with exceptional communication skills. You have the flexibility to work in a small yet fast-growing organization, possess strong analytical and detail-oriented thinking, can work with a good level of autonomy, and foster relationships with cross-functional teams.

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