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Mobile App Content Strategist
vor 1 Woche
We specialize in transforming ordinary mobile apps into market leaders, with a strong focus on creative storytelling and effective marketing strategies.
Our mission is to elevate iOS and Android applications to new heights, driving sustainable growth and innovation through data-driven decision-making.
As a forward-thinking team of 70+ tech entrepreneurs and mobile marketing experts, we thrive in an environment that values agility, growth, flexibility, creativity, and measurable results.
At BlueThrone, your career is more than a job – it's a path to excellence within an innovative and high-performing culture.
Your Role- You will become the center of our brand, crafting compelling emails and video ideas that connect with app developers, tech communities, and our vast user base.
- It's all about getting creative, understanding customer personas, and measuring yourself by results – conversations, engagement, eLove letters from our email list, and making Bluethrone the #1 brand in the app acquisition world.
Combining creative thinking, direct response copywriting experience with data-driven decision-making, you'll deliver high-impact content that elevates our brand and drives engagement, actions, and revenue across platforms.
If you're a seasoned direct response copywriter capable of managing cross-platform marketing operations and people (video, SEO, etc.) and want to grow and move the needle in the tech world, we might be an awesome fit.
Responsibilities- Moving the needle: full ownership of content creation and management for BlueThrone, including email marketing, reports, dashboards, website, and LinkedIn content.
- Developing and managing email marketing for our B2C mobile apps (apps serve different personas).
- Collaborating with SEO experts to optimize web performance.
- Strategically researching and creating brand awareness across relevant media and communities and meaningful connections.
- Creating daily posts/week for BlueThrone's LinkedIn page, maintaining a strong brand voice.
- Developing weekly email marketing campaigns for our big apps (3X).
- Supporting the People Team in crafting Employer Branding content, including weekly nurture campaigns and culture-driven materials.
