Press and Media Liaison Officer
vor 2 Wochen
This is an exciting opportunity to join our team as a Press & Public Relations Project Manager, supporting the development of our international press strategy and promoting our luxury brand globally.
Key Responsibilities:
- Strategic Implementation: Execute our international press strategy, ensuring consistent brand messaging across all editorial platforms.
- Global Collaboration: Collaborate with Piaget subsidiaries worldwide, coordinating local press activities.
- Budget & Reporting: Support the Press Manager in managing press budgets and preparing comprehensive press reports.
- Program Coordination: Oversee the VIE program, including coordinating visits to our Manufacture.
Celebrity & Influencer Strategy:
- Strategy Development: Contribute to the development of our Maison's Celebrity and Influencer strategy, working closely with the PR Manager.
- Event Planning: Plan and manage events featuring celebrities and influencers, ensuring a smooth and successful experience.
- Marketing Analysis: Analyse digital influencer campaigns, tracking KPIs, ROI, products, and contents.
- Contract Negotiation: Assist in contract negotiations with suppliers, working closely with the legal team.
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