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vor 2 Wochen
Stäfa, Schweiz Sonova VollzeitWho we are In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we - through our core business brands Phonak, Unitron, Sennheiser, Advanced...
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HR Generalist
vor 2 Wochen
Stäfa, Schweiz Sonova AG VollzeitWho we areIn a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we - through our core business brands Phonak, Unitron, Sennheiser, Advanced...
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HR Generalist
vor 2 Wochen
Stäfa, Schweiz Sonova VollzeitWho we are You enjoy creating and innovating. You never stop striving for better. You take responsibility and you get results. You love being part of a team. Above all, you want your work to matter: Welcome to our world! At Sonova we create sense by bringing sound to life. Our innovative hearing care solutions help millions of people enjoy life’s...
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HR Generalist
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Stäfa, ZH, Schweiz Sonova VollzeitWho we are You enjoy creating and innovating. You never stop striving for better. You take responsibility and you get results. You love being part of a team. Above all, you want your work to matter: Welcome to our world! At Sonova we create sense by bringing sound to life. Our innovative hearing care solutions help millions of people enjoy life’s...
Commercial Marketing Lead
vor 2 Monaten
About the Role
We are seeking a highly skilled Senior Manager Commercial Marketing to join our team at Sonova. As a key member of our marketing organization, you will be responsible for developing and executing our commercial marketing strategy, working closely with cross-functional teams to drive business growth and revenue.
Key Responsibilities
- Collaborate with the brand leadership team to align the organization around commercial strategy, marketing plan, key priorities, targets, and execution calendar.
- Develop and implement rolling campaign planning that aligns global and local priorities to fulfill business targets, and adjust in agile fashion to external or internal changes.
- Create campaign briefs, including segmentation and targeting, opportunity sizing, business case, and KPIs.
- Collaborate with campaign leads (launch and non-launch) to ensure global campaigns remain aligned with the intent of the marketing plan, are actionable at Group Company (GC) level, and build on each other to tell a coherent story throughout the year.
- Ensure local plans are aligned with brand strategy, positioning, and roadmap.
- Consolidate the estimated impact of the marketing plan and activities; monitor actual performance against targets and support campaign managers and GCs in identifying and driving countermeasures to achieve stated objectives.
- Act as the primary interface for GCs into the global brand organization.
- Channel GC feedback to the global team.
- Facilitate cross-GC best practice sharing.
Requirements
- Audiological degree.
- Further education in Business, Marketing / MBA is preferred.
- 8+ years working in regional or global marketing and/or sales roles in the hearing aid industry.
- Current or previous local sales responsibility preferred.
- Work experience in B2C hearing care environment preferred.
- Hands-on experience with integrated B2B and B2B2C marketing programs and campaigns.
- Familiar with Commercial Excellence concepts and tools (targeting, funnel management, pricing and margin management).
- Business acumen, analytical thinking, and comfort with quantitative tasks.
- High degree of independence; self-motivated and disciplined personality with a can-do attitude.
- Organized and structured; strong time management and prioritization skills.
- Flexible and solution-oriented in changing environments.
- Ability to influence and assert own viewpoint in a complex matrix environment.
- Fluency in English; strong verbal and written communication.
About Sonova
We offer a dynamic and innovative work environment, with opportunities for professional growth and development. Our company culture values collaboration, creativity, and excellence, and we are committed to making a positive impact in the lives of our customers and employees.