Global Digital Campaign

**We are Planted and we have big things in store - and for that we need YOU**

After years of research, Planted was founded in July 2019 as a spin-off from ETH Zurich. Our revolutionary plan will make the world a better place. We structure meats from plants that is no way inferior to animal meat, scores with unique taste, and authentic texture, and is miles ahead in terms of sustainability and health

Planted is more than a delicious product - it's also an attitude. We want to radically change the way meat is perceived and consumed and inspire a shift from eating animal proteins to eating plant proteins.

We bring about change. Not just because we can. Because we have to. Are you hungry for change too? Then join our «Tasty Revolution»

**Your mission**:

- Evaluating trends, assessing new data, and keeping up with the development of digital marketing space.
- Lead the strategic and operational management of all paid digital marketing activities within the Performance Marketing area for international Digital Marketing (paid Social, Search, Display, Video).
- Strategic development of all digital channels in collaboration with Global Social Media, Global CRM and local marketing heads (IT, FR, CH, DE, AT, UK, NL).
- Management, planning and controlling of the global digital media budget as well as local digital marketing budgets.
- Planning and execution of campaigns in Meta Business Manager, Tiktok Business Manager, Pinterest Business Manager and Google Ads (Search & Display, Video).
- Further development of market/international reporting structure for digital marketing using Google GA4, Power Bi, Adverity (in close collab with CRM Manager).
- Build, manage and lead a digital marketing team and inhouse skills, resources and tasks from external agencies.
- Generate ideas across existing and emerging digital platforms, creating solutions that have a business impact for Planted.

**You**:

- Look back at 5-7 years of demonstrable working experience with a focus on performance marketing, preferably in the FMCG sector.
- Have a University or FH degree in the field of business administration, marketing, digital marketing or, any equivalent education.
- Have a very good working knowledge of Meta Business Manager, Google Ads, Google Analytics, and Google Tag Manager, any other tools are a plus.
- Have a strong track record in project management, managing timelines as well as budget constraints.
- Are resilient to working under pressure and against deadlines.
- Are a mission-driven, go-getter with an analytical and data-driven mindset with a hands-on mentality.
- Your way of working is structured, reliable, and independent.
- Are fluent in English, any other language is a plus.
- This position sits within our global Brand & Marketing team, which is based in Switzerland. Openness to travel to different regions is a must.