Digital Solution Expert

Vor 2 Tagen


Fribourg, Schweiz Spot On Sp. z o.o Vollzeit

Digital solution expert

Whitehall resources are currently recruiting for a Digital solution expert for our client in Switzerland.

Start Date: 22/01/2018

End Date: 21/01/2019

Assignment Location: Zurich

Hours for Estimated Spend: 2,088

Objectives: The Digital Solutions Expert is responsible for building, maintaining and measuring the multi-channel / digital experience to support expansion and growth in line with ambition and road map.Advice on and drive the implementation of digital and other customer facing channels; required processes, policies and tools to help establish and enable client’s digital experience across
- Make sure that the client is having a seamless, best in class, customer experience across all its channels
- Build and enhance digital engagement capabilities across in close collaboration with other internal stakeholders
- Drive the necessary internal change management and cross-departmental collaboration to guarantee that the execution of the new digital customer engagement model and tactics deliver on the expected results and generate a consistently improving customer experience
- Operate in a manner that is always in line with compliance and legal requirements and according to the marketing and sales strategies

Accountabilities:
Digital Experience development and channel management:

- Work with customer experience team in order to deliver a blueprint of the client’s desired customer experiences (i.e. based on user research)
- Develop a set of digital experience principles wherein separate and distinct digital projects can operate
- Plan, develop and execute digital programs and campaigns, including online advertising, web site strategy and design, social media, and mobile
Manage digital agency relationships, day-to-day production of digital deliverables, as well as digital program budgets and schedules
- Own and maintain digital experience insights, analytics, metrics, and campaign reporting

Digital ecosystem development and implementation:

- Work closely with the Digital Service line and Brand Teams to develop a future proof digital ecosystem
- Cooperate with the Insight and Analytics team to define and implement digital metrics
- Establish KPIs to review and measure our customers’ digital experience
- Interface with the LOCs and Customer Experience team to collect business needs, and identify digital and technology requirements
- Liaise with key stakeholders from IS/IT and other functions to support the translation of business requirements into functional and technical requirements
- Create solutions, communicate requirements, support in designing, building and testing systems and ensure timely delivery

Execution Excellence:

- Create a co-design environment ensuring any designed solutions have buy-in from the LOCs and Integrated Brand Teams
- Monitor completion of project tasks and milestones to guarantee that the initial cases for change / pilots in the selected LOCs / therapeutic areas deliver on the expected objectives (outcomes quality, timelines )
- Document learnings and case studies to facilitate a broader deployment
- Lead and/or actively participate in country workshops and other deployment activities
- Define and implement stakeholders management and communication plan
- Identify and propose solutions to address implementation barriers and resistances
- Develop a Communication Plan, Training Material and Learning Plan to seek, share, and implement best practices in an effort to drive a learning organization

Leadership:

- Promotes Multi-Channel / Digital transformation capabilities and methodologies
- Proficiency in graphics, web advertising, social media and web development is a must. Familia



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