Regional Sales Manager Europe

**Toradex** is a global company strongly focused on engineering & technology. We're powered by a diverse & uniquely gifted workforce. We pursue the best people to propel our innovative vision of embedded computing and IoT. If you're interested in being a driving force at an agile technology company, engineering clever computing solutions & helping other companies bring their products to life, we should talk.

Toradex AG is looking for a Regional Sales Manager to provide overall sales leadership in our EMEA region and ensure alignment with our global sales and marketing strategy. Your goal is to provide sustainable and profitable growth in your region according to the company's business plan.

**Roles & Responsibilities**:
In this role, you will lead a team of Technical Sales Engineers and Field Application Engineers driving their focus in consultative sales and business development. This team is the company interface towards our key customers and support them in the process of transforming their ideas into successful products. Strong leadership and excellent coaching on consultative sales skills are required to drive team excellence showcasing the superior value of Toradex solutions.

The Regional Sales Manager reports to the Global VP of Sales and approximately 20% travel will be required within the responsible sales region while directly supporting our main accounts.

Overall accountability for the execution of Toradex global sales strategy in your region providing sales leadership and strategic direction to regional branch offices and its sales teams.
- Act as a team coaching supporting them to improve their conversion rates and evaluating their performance defining bonus strategies, KPIs and OKRs.
- Manage the regional sales teams by recruiting, hiring, and mentoring talent as need.
- Define regional sales territories and ensure optimum coverage of those territories for sales and profit potential
- Deliver regional sales results in accordance with agreed policies and business plans, in particular net sales and gross margins.
- Systematically drive the overall sales process from identifying leads, presenting solutions and to the successful commissioning of our projects and support services.
- Responsible for delivering quarterly sales forecasts for your region.
- In conjunction with the Global VP of Sales, establish the sales channels to market by defining and executing the distribution strategy at regional and country level.
- Assist in planning and coordinating regional marketing activities incl. trade shows according to global strategy and budget.
- Ensure the team is tracking opportunities, capturing customer requirements and project progress in your region. Ensure consistent use of CRM tool for all team employees.
- Ensure feedback loop to management: Provide structured customer feedback on new and existing products in target markets to product management and executives.
- Maintain personal relations to regional Key Accounts as well as significant customers across in target industries and markets.
- Coordinate the Field Application Engineering team on prioritizing support and maximizing customer success rates.
- Visit customers and showcase the superior values of Toradex' s products and provide pre-sales support together with the technical sales team.
- Execute sales budgets and forecasts according to agreed regional strategy and priorities.

**Desired Sales Skills**
- Experience leading Consultative Sales Teams on technology area.
- Passionate about latest technology in embedded computing and assisting customers in implementing their product ideas.
- Strong focus on consultative selling: Creating value and trust with prospects and exploring their needs prior to proposing suitable solutions.
- Proven ability to work with customers at all levels, from engineering to management and executive
- Understanding and identifying missing or ambiguous requirements, and helping to minimize or eliminate such risks
- Strong proactive communication and problem-solving skills
- High-integrity and self-driven team player
- Fluent German (C1) (Desired) and English (B2) (Must) language skills in reading / writing / speaking / presenting

**Desired Technical Skills**
- Experience with Arm computer system architecture
- Broad experience with requirements analysis & system-level design
- Familiarity with industrial interfaces such as I2C/SPI/UART/CAN/USB/SDIO/Ethernet/etc.
- Comprehension of computer hardware fundamentals and component datasheets
- Experience with embedded operating systems such as Embedded Linux, QNX or other OS
- Ability to provide technical product demonstrations

**What we are offering**:

- Dealing with latest technologies for the embedded market
- The opportunity to shape your own working environment as well as the future of the company
- Teamwork in a global and truly intercultural company
- Modern workspace and flexible working hours and home office (max two days a week)
- Attractive employment