Head of Corporate Marketing Communications
vor 2 Monaten
**Overview**:
SITA is the world's leading specialist in air transport communications and information technology. We don't just connect the global aviation industry.
Our aviation IT professionals are in every corner of the globe. We serve over 200 countries and speak over 60 different languages.
**_
The Head of Corporate Marketing Communications_** is a strategic leader, planner responsible for:
- Driving the development and implementation of a focused marketing, communications, and brand strategy to sharpen SITA brand positioning, to support the long-term business plans and position SITA as an innovative digital leader in the air transportation industry.
- Marketing communications of key customers initiatives across channels
- A champion for the prioritization and delivery of impactful, relevant messages to customers with one cohesive voice across SITA
**_
What you will do_**
- Lead prioritization and delivery of customer messaging in a unified voice across SITA channels, in close collaboration with key business / stakeholder teams
- Global brand positioning with integrated strategies and execution plans to drive business results to drive the business forward.
- Own and coordinate the SITA marketing, communication, and brand strategy, partnering with key stakeholders and creative agencies
- Lead owned channel monetization and partner placements to drive revenue, profitability and partner value across multiple owned channels and placements.
- Lead central teams (strategy and planning, content creation, brand and agency, marketing analytics, strategic and crisis communications)
- Lead marketing transformation to increase the focus on digital channels and agile delivery
- Create an annual marketing plan and coordinate execution
- Strategic brand planning. Analyze every aspect of the SITA brand to develop a memorable market identity and that communicates who SITA are and what we do.
- Insights and analytics. Predict, acquire and analyze metrics.
- Develop and evolve the SITA tone and voice across our communications; Ensure the SITA value proposition is articulated through clear positioning and brand vision
- Stakeholder management: work collaboratively with a variety of stakeholders across sales and product management to ensure there is buy in and understanding about future marketing campaigns.
- Leads customer communication strategy and digital communications that upsell/ cross
- sell product opportunities with a focus on enhancing SITA revenue and profit generation global and localized programs and campaigns designed to elevate brand awareness and positioning for the brand, and generate leads
- Plan, execute and measure all external communications and media actions on all channels
- Create and deliver an internal communications plan that brings colleagues on the SITA journey, embeds the SITA story, our strategy and promotion of the values
- Continuously embed strategic elements such as talent magnetism and CSR into SITA storytelling
- Create a wider SITA marketing Community of Practice by actively engaging all key internal stakeholders, including SITA leadership team.
- Leverage diverse communication tools and content to build engagement and develop a culture based on a consistent two-way flow of information.
- Positive leadership of multiple managers and their teams to deliver strong performance, as well as to improve individual employee engagement, satisfaction, and career development.
- Work with regional teams to assess SITA's market perception and gather marketing intelligence.
- Validate regional analysis of customers of key competitors operating in the region with the aim of continuously improving SITA's marketing strategy and messaging.
**Qualifications**:
**_Who you are?_**
- Qualifications and Experience:_
- Bachelors’ degree in Business, Marketing, related Communications field or equivalent experience; advance degree preferred
- 7 years of experience in leadership roles, as well as a demonstrated track record of progression
- 7 years of Marketing, Brand and Communications experience
- 5 years of Marketing Analytics experience across multiple channels
- Marketing Technology tools/ platform experience preferred
- Passion for innovation, speed to market, and team - based solution development
- Ability to be an action
- oriented and results driven leader, with a natural aptitude for engaging employees across multiple workgroups
- Excellent communication and presentation skills, with ability to handle complex topics comfortably and to interact effectively with all levels, both verbally and written
- Demonstrated ability to be highly collaborative, build relationships, form consensus, and negotiate successfully with a broad range of experienced professionals throughout the company
- Demonstrated capacity to take data-informed decisions and assess business performance
- Deep experience working closely with PR, Marketing, and creative team’s regional initiatives: identify opportunities for regiona
Wir haben weitere aktuelle Stellen in diesem Bereich, die Sie unten finden können
-
Head of Marketing
vor 4 Wochen
Geneve, Schweiz Jaeger LeCoultre VollzeitReference Code: 93857**Head of Marketing & Communications**: - Genève, GE, CH- PermanentJaeger-LeCoultre since its creation, Jaeger-LeCoultre has made precision an art form in its own right, balancing skills and artistry with sophistication and aesthetic finesse. In keeping with the inventive spirit initiated in 1833 by its founder Antoine LeCoultre, the...
-
Corporate Communications Manager
vor 2 Wochen
Geneve, Schweiz MSC Cruises VollzeitThe Corporate Communications Manager is an important role based out of the Company’s global headquarters in Geneva, Switzerland reporting into the Head of Corporate Communications, within a larger function led by the Chief Communications Officer (CCO). He\/she will focus on shaping, adapting and improving and enhancing existing corporate communications...
-
Head of Communication
vor 2 Monaten
Geneve, Schweiz ICRC Vollzeit**Head of Communication**: **Purpose of the position**: The Head of the Communication Division ensures strategic and organizational alignment in external and internal communications. They support the Director of Mobilization, Movement and Partnerships (MMP) in setting the communication vision and direction for the ICRC, in line with the institutional...
-
Head of Communication
vor 3 Stunden
Geneve, Schweiz ICRC Vollzeit**Head of Communication**: **Purpose of the position**: The Head of the Communication Division ensures strategic and organizational alignment in external and internal communications. They support the Director of Mobilization, Movement and Partnerships (MMP) in setting the communication vision and direction for the ICRC, in line with the institutional...
-
Head of Trade Marketing
Vor 6 Tagen
Geneve, Schweiz MSC Cruises VollzeitWorking in close collaboration with the local sales and marketing teams in the various markets, the Head of Trade Marketing is driving and leading the trade-marketing strategy in line with MSC Cruises Commercial and Brand and Product strategy. Through key sales insights, he\/she is responsible for developing and delivering centralized marketing tools and...
-
Head of Marketing Content
Vor 7 Tagen
Geneve, Schweiz World Economic Forum LLC VollzeitThe World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages the foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas. The Global Communications Group is the central Forum team dedicated to...
-
Head of External Communications
Vor 7 Tagen
Geneve, Schweiz UNION BANCAIRE PRIVÉE, UBP SA Vollzeit**Head of External Communications**: **Description**: Union Bancaire Privée (UBP) is one of the largest family-owned private banks in the world. But what makes UBP really unique is its corporate culture, which combines modernity and tradition. Although UBP was founded in 1969, its origins can be traced back to the 17th century and the start of a long line...
-
Corporate Marketing and Communications Coordinator
vor 2 Monaten
Geneve, Schweiz Kempinski Vollzeit**DUTIES & RESPONSIBILITIES** COMMUNICATIONS - Maintain and update the departmental editorial calendar to support the deployment of marketing content. - Contribute to the creation of content for a variety of platforms including social media channels, newsletters and print publications. - Create presentations for internal and external stakeholders, as...
-
Corporate Affairs Lead
vor 1 Woche
Geneve, Schweiz World Economic Forum LLC VollzeitThe World Economic Forum, committed to improving the state of the world, is the international organization for public-private cooperation. The Forum engages the foremost political, business, cultural and other leaders of society to shape global, regional and industry agendas. The Global Communications Group is the central Forum team dedicated to...
-
Head of Marketing
vor 2 Wochen
Geneve, Schweiz Restaurant Luigia Vollzeit**HEAD OF MARKETING** **Capomondo** est une société de services qui soutient les marques du groupe Luigia (Capocaccia, Luigia, ByLuigia) opérant dans le secteur de la restauration avec innovation, passion et engagement pour la satisfaction du client. Notre groupe est en pleine croissance et se développe en Suisse et à l'étranger. Nous sommes...
-
Head of Cross-media
vor 4 Wochen
Geneve, Schweiz ICRC Vollzeit**Head of Cross-Media**: **Context**: The Head of Cross-Media is a senior management position within the communication division at ICRC headquarters in Geneva. Together with other communication leaders, the postholder will play a key role in implementing the ICRC’s 2024-2027 Communication Strategy and in ensuring communications activities dovetail closely...
-
Head of Corporate Compliance
vor 1 Woche
Geneve, Schweiz MSC Cruises VollzeitMSC Cruises is seeking an experienced professional in Legal Compliance to join the Corporate Legal Group based in Geneva. As a key member of the team, you will collaborate with other legal colleagues, fostering a culture of teamwork, empathy, and curiosity. As the Head of Corporate Compliance, you will play a vital role in developing and managing MSC...
-
Head of Media and Public Relations
vor 3 Wochen
Geneve, Schweiz SGS Vollzeit**Company Description** We are SGS - the world's leading testing, inspection and certification company. We are recognized as the global benchmark for sustainability, quality and integrity. Our 99,600 employees operate a network of 2,600 offices and laboratories, working together to enable a better, safer and more interconnected world. The Head of Media &...
-
Head of External Communications
Vor 5 Tagen
Geneve, Schweiz Brodard Executive Search VollzeitDescription du poste For one of our clients, a Swiss Private Bank based in Geneva, we are looking for a Head of External Communication. **The Role - Define and implement Group PR Strategy (media/Social media/digital media); - Oversee Group world-wide press relations (print, TV, etc.) with local media relations team and via PR agencies world-wide; -...
-
Corporate Communications Manager
vor 2 Monaten
Geneve, Schweiz Trafigura Vollzeit**Main Purpose**:As a Corporate Communication Manager you will be part of our Corporate Affairs team and your role will be about producing and publishing content and supporting the development and management of content strategies for the Group’s digital channels and marketing activity. **Knowledge Skills and Abilities, Key Responsibilities**: - Create...
-
Corporate Communications Manager
vor 3 Wochen
Geneve, Schweiz Trafigura Vollzeit**Main Purpose**:As a Corporate Communication Manager you will be part of our Corporate Affairs team and your role will be about producing and publishing content and supporting the development and management of content strategies for the Group’s digital channels and marketing activity. **Knowledge Skills and Abilities, Key Responsibilities**: - Create...
-
Intern Marketing
vor 3 Wochen
Geneve, Schweiz Rothschild & Co VollzeitAbout Us Rothschild & Co is a leading global financial services group with seven generations of family control and a history of over 200 years at the centre of the world's financial markets. Our expertise, intellectual capital and global network enable us to provide a distinct perspective that makes a meaningful difference to our clients, communities and...
-
Head of Brand Creative Communications
vor 4 Wochen
Geneve, Schweiz L'Occitane VollzeitThe L'OCCITANE Group is a global, natural and organic ingredient-based cosmetics and well-being products maker, producer and retailer. The Group is built on strong values of entrepreneurship, team work, respect and authenticity. It is committed to developing products that are environmentally friendly and sustainable. The Group has eight brands: L'OCCITANE en...
-
Head of Brand Creative Communications
vor 22 Stunden
Geneve, Schweiz L'Occitane VollzeitThe L'OCCITANE Group is a global, natural and organic ingredient-based cosmetics and well-being products maker, producer and retailer. The Group is built on strong values of entrepreneurship, team work, respect and authenticity. It is committed to developing products that are environmentally friendly and sustainable. The Group has eight brands: L'OCCITANE en...
-
Corporate Trade-marketing Intern
vor 3 Wochen
Geneve, Schweiz MSC Cruises VollzeitIn line with the corporate trade-marketing strategy and working closely with local and corporate marketing teams, our Corporate Trade-Marketing Intern provides marketing support through centralised key activities aimed at supporting sales efficiency while respecting brand identity and guidelines. - Currently following a Degree in International Business...
