CRM Lifecycle Intern

**Position Snapshot**

Location: Vevey, Switzerland
Company: Nespresso HQ
Act. Rate: Full-Time
Type of contract: Internship, 6 months
Start date: March - Flexible

**Position Summary**

At Nespresso, we believe that we can elevate the world of coffee to drive a positive impact and be a force for good which shapes lives and landscapes for the better. We place people at the heart of our success - all 14,000 of them. We actively cultivate diversity, inclusion and belonging in the workplace. We celebrate individuality, believing that your authenticity and uniqueness can help us to grow together. Quality and sustainability are core to who we are and critical to our vision of driving positive change. We're committed to delivering an exceptional coffee experience that elevates our community, suppliers, farmers, and each other.

As a **CRM Lifecycle Intern**, you will support the CRM Lifecycle team and markets in their mission to automate and tailor programs for the entire Nespresso’s customer lifecycle. You will work on projects ranging from qualitative acquisition with referral program to re-onboarding of ex churners who came back to Nespresso. You will give value at every stage of the customer lifecycle

**A Day in the Life of a CRM Lifecycle Intern**
- Support on projects ranging from onboarding program, engagement through loyalty program and subscription, and win back customers (fragile & Inactive)
- Support key programs revamp: from agency brief to toolkit creation based on key insights
- Gather Markets best practices and support on 360 performance analysis for the entire program portfolio
- Work closely with data insights team and Markets on key analysis tasks
- Provide operational support in the day-to-day activities of the team

**What will make you successful**
- Student or fresh graduate in Marketing, Business Administration
- Data-oriented mindset with good analytical skills
- Strong interest in IT (adobe)
- Organized & agile, comfortable with dealing with many stakeholders
- Business-oriented mindset and project management skills
- Capacity to challenge existing ways of working and status quo
- Good communication skills, with great writing and speaking English skills

At Nespresso, we’ve built a culture of care and inclusion, making sure everyone can be their bold selves, while growing with the company. We innovate, dare to try, learn and scale up in a fast paced, digital and connected environment. With a diverse workforce made up of over 90 nationalities across 58 countries, you can be a part of an innovative culture, where supportive people help each other. One where anyone is encouraged to challenge the status quo and have an impact on the future for one of the biggest sustainable companies. Whatever your role, you’ll find you can drive real change and spread your enthusiasm. Join the place where you can thrive, you feel, you belong, you are inspired to be and do your best.