Brand Experience

vor 2 Wochen

Zürich, Schweiz Calzedonia Group Vollzeit

# CAREERS Brand Experience & Trade Marketing Specialist 100%## LocationSwiss/German cantons/ZürichOniverse, new name of Calzedonia Group, is an Italian multibrand company founded in 1986. Today the company includes numerous fashion Brands: Calzedonia, Intimissimi, Intimissimi Uomo, Tezenis, Tezenis Kids, Falconeri, Atelier Emé, and Antonio Marras. The Group is also active in the food&wine sector-through Signorvino, Tenimenti Leone, La Giuva, and Podere Guardia Grande Brands - and, following the recent acquisition of Cantiere del Pardo, in the nautical sector - with the Grand Soleil Yachts, Pardo Yachts, and VanDutch Yachts Brands. The company is vertically integrated and takes care of all stages of the supply chain, from idea to production in its own Plants - 30 Production Plants between Italy and Abroad - to worldwide distribution. To date the company, from the retail point of view, has more than 5600 stores, direct or franchised, and is present in more than 59 countries worldwide. To expand our team at the headquarter in Schlieren we are looking for a highly motivated: **Brand Experience & Trade Marketing Specialist (m/w) 100%** In this thrilling position, you will work closely with the Media & Communication team to create and deliver impactful in-store events that drive sales, engage customers, and strengthen our brand presence. **Key Responsibilities*** Develop and execute commercial in-store events for our Brands to drive sales and customer traffic.* Manage the full event cycle from concept to logistics, on-site execution, and post-analysis.* Identify and build collaborations and sponsorships with strong commercial and visibility impact.* Coordinate regularly with HQ Italy to align with global strategies, adapt concepts for the Swiss market, and present results.* Monitor KPIs, sales impact, and customer insights to evaluate event success.* Create analyses, dashboards, and presentations to optimize event strategy and ROI. **Your Profile** * 1-2 years of experience in trade/retail marketing, events, or similar roles; experience in fashion or premium/luxury is a strong plus.* Higher education in marketing, business administration, or a related field.* Hands-on mentality, comfortable managing projects from strategy to execution.* Highly organized, flexible, proactive, and able to manage multiple projects independently.* Knowledge of the Swiss media landscape and a relevant professional network are strong advantages.* Adobe Illustrator, Photoshop, and InDesign skills are a plus.* Fluent in German, English and Italian. **What we offer*** A creative, hands-on role with real ownership of outstanding brand experiences.* Close collaboration with Sales, Retail, and HQ Italy.* Insight into the full marketing process across multiple brands in Switzerland.* An exciting work environment within a growing company.* Employee benefits that are as forward-thinking as our company.* 1–2 days of home office per week depending on project needs.
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