VP Marketing

Reporting to the CEO, you would be responsible for;

• Develop and execute a global marketing strategy for B2B and B2C audiences globally. Lead digital marketing, advertising campaigns and strategic initiatives to boost brand visibility and revenue.
• Oversee public relations, media relations, crisis communication and event planning to enhance reputation and engagement. Collaborate with partners to create effective marketing strategies focused on brand growth and retention. Lead sponsorships and ensure brand consistency across all channels.
• Maintain brand consistency across all platforms, conduct audits and implement corrective actions. Manage external resources, budgets and timelines to deliver quality marketing campaigns. Report performance insights to upper management.
• Build strong relationships with internal teams, regional directors and external partners to ensure successful brand execution. Train and support commercial directors and sales teams to maintain on-brand communication.
• Design a cohesive customer experience across all locations, establish brand standards and manage product offerings. Ensure new locations integrate seamlessly into the brand.
• Provide strategic leadership, support creativity & innovation and develop brand and customer experience manuals. Ensure compliance with documented procedures and health and safety standards.

To apply for this role, candidates must have:

• 10 years of marketing leadership experience in strategic and operational roles.
• Experience in luxury retail, luxury hospitality, large developers, or other luxury service-based organisations.
• Proven ability to manage large-scale teams ideally across extensive geographic areas.
• Experience working closely with a CEO to develop organisational guidelines and support day-to-day operations, while also guiding and delegating tasks as needed.
• Ability to thrive in an entrepreneurial environment where significant responsibility is given but also closely collaborate with the CEO on brand strategy and the direction they provide.