Lead - Digital Campaigns
vor 2 Wochen
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Lead - Digital CampaignsLocation: Zurich
Apply for this roleEcommerceEcommerceIn short
As the EMEA Digital Campaigns Lead, you will be an integral part of our DTC digital team, where innovation and performance meet. This role requires a keen eye for digital strategy as you spearhead marketing campaigns across the region, ensuring seamless integration across various touch points within the regional marketing team, B2B partnerships, and direct-to-consumer ecosystem. We seek a self-motivated individual who can conceptualize and execute digital campaigns, leveraging diverse channels to engage consumers and drive brand growth, revenue, and retention. You will contribute to a dynamic team culture that prioritizes consumer-centricity and data-driven decision-making, translating insights into impactful initiatives for enhanced performance.
Your Mission- Drive regional and support global marketing campaigns with a digital focus, ensuring seamless integration across all touchpoints (onsite, channels, app, marketplaces, b2b partners)
- Source assets and copy from regional activations, aligning timelines between global and regional initiatives
- Support marketplace needs with brand campaigns and ongoing activities, maintaining consistency across digital platforms
- Adapt global activations for EMEA markets, maintain editorial excellence, and facilitate feedback loops for continuous improvement
- Coordinate with stakeholders, prioritize initiatives, manage budgets, and provide campaign debriefs to relevant teams
- You have 5+ years of experience in a campaign focused role within the digital marketing realm
- You are familiar with paid channel activations, including working with influencers and brand ambassadors
- You have exceptional collaboration and relationship-building skills, with the ability to work effectively across cross-functional teams
- You have an entrepreneurial mindset, are comfortable in a fast-paced environment with the ability to manage multiple projects simultaneously
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