Digital Marketing Specialist, EMEA

vor 4 Wochen

Lausanne, Schweiz BRP Vollzeit

As a key contributor in BRP’s digital transformation, you will lead and participate in digital initiatives working alongside our brand teams, agency partners, and cross-functional Centers of Excellence.

Based in Lausanne, and reporting to the Global Strategic Planner, you will play a pivotal role in planning & managing digital projects in the EMEA region, creating best-in-class digital experiences, and driving the most value in the moments that matter. Applying a strategic, customer-focused, and data-driven mindset, you will dive into data and deliver insights that drive decision-making across the EMEA region. In this essential, customer-centric role, you will help us propel our digital ecosystem to the next level.

 

YOU’LL HAVE THE OPPORTUNITY TO:

 

1. Project Planning and Strategy

 

-        Work closely with stakeholders to define project objectives, understand requirements, and ensure alignment with business strategy.

-        Collaborate with PMO, Web, Marketing, and other cross-functional teams on developing and implementing comprehensive project plans, timelines, and deliverables.

-        Identify potential risks and challenges in project lifecycles and develop proactive mitigation strategies.

-        Manage budgets effectively and support stakeholders with digital budget allocation, ensuring resources are allocated optimally.

 

2. Data & Insights

 

-        Synthesize numerous data sources to develop meaningful insights and compelling recommendations, driving business decisions and informing project planning

-        Guide stakeholders in target setting to improve digital performance and marketing effectiveness

-        Support in the creation and optimization of reports and dashboards

-        Collaborate with internal experts and agencies in assessing market trends, brand health, funnel health, content engagement, consumer insights, etc.

3. CRM, Email Marketing, and Lead Management

-        Collaborate with CRM, brand teams, and agencies to build and execute email marketing campaigns, deploy CRM projects, and drive business growth through CRM.

-        Conduct ongoing assessments to improve performance, efficiency, and profitability

-        Own regional lead management processes

 

4. Demand Generation

-        Collaborate with Performance, brand, and agency teams and support on media planning, implementation, and campaign optimization (social, search, programmatic)

-        Ensure holistic, 360° paid media performance efforts across brands and channels aligned with overarching business objectives

 

YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:

-        5-7+ years of professional experience including 5 years in digital marketing

-        Strong knowledge of digital project management best practices

-        Strong knowledge of digital marketing trends, technologies, and consumer behavior

-        Strong knowledge of Google Analytics

-        Experience with data visualization platforms (Looker Studio, Power BI), paid media platforms (Google Ads, Meta Ads Manager) and CRM tools (Salesforce)

-        A collaborative mindset and working style with excellent communication skills

-        The ability to adapt your style to the context and maturity of the team(s) you’re working with

-        The ability to work in a fast-paced and dynamic environment

 

ACKNOWLEDGING THE POWER OF DIVERSITY

BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead

For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.

 

WELCOME TO BRP

We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 23,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey.

  • Digital Marketing Specialist, EMEA

    vor 3 Wochen

    Lausanne, Schweiz BRP Vollzeit

    DESCRIPTION DU POSTE As a key contributor in BRP’s digital transformation, you will lead and participate in digital initiatives working alongside our brand teams, agency partners, and cross-functional Centers of Excellence. Based in Lausanne, and reporting to the Global Strategic Planner, you will play a pivotal role in planning & managing digital...

  • Digital Marketing Specialist, EMEA

    vor 2 Wochen

    Lausanne, Schweiz BRP Vollzeit

    JOB DESCRIPTION As a key contributor in BRP’s digital transformation, you will lead and participate in digital initiatives working alongside our brand teams, agency partners, and cross-functional Centers of Excellence. Based in Lausanne, and reporting to the Global Strategic Planner, you will play a pivotal role in planning & managing digital projects in...

  • Digital Marketing Specialist, EMEA

    vor 3 Wochen

    Lausanne, Waadt, Schweiz BRP Vollzeit

    As a key contributor in BRP's digital transformation, you will lead and participate in digital initiatives working alongside our brand teams, agency partners, and cross-functional Centers of Excellence.Based in Lausanne, and reporting to the Global Strategic Planner, you will play a pivotal role in planning & managing digital projects in the EMEA region,...

  • Dealer Marketing Coordinator Emea

    Vor 3 Tagen

    Lausanne, Schweiz BRP Vollzeit

    Here at BRP, we’re creating new ways to get people moving forward, where their experiences are measured by emotion rather than distance. All around the world, our products, achievements and aspirations are a reflection of our teams’ exceptional expertise. Want to bring your true self on this adventure? **YOU’LL HAVE THE OPPORTUNITY TO**: As a Dealer...

  • Dealer Marketing Coordinator EMEA

    vor 4 Wochen

    Lausanne, Schweiz BRP Vollzeit

    Here at BRP, we’re creating new ways to get people moving forward, where their experiences are measured by emotion rather than distance. All around the world, our products, achievements and aspirations are a reflection of our teams’ exceptional expertise. Want to bring your true self on this adventure? YOU’LL HAVE THE OPPORTUNITY TO: As a Dealer...

  • Dealer Marketing Coordinator EMEA

    vor 3 Wochen

    Lausanne, Waadt, Schweiz BRP Vollzeit

    Here at BRP, we're creating new ways to get people moving forward, where their experiences are measured by emotion rather than distance. All around the world, our products, achievements and aspirations are a reflection of our teams' exceptional expertise. Want to bring your true self on this adventure?YOU'LL HAVE THE OPPORTUNITY TO:As a Dealer Marketing...

  • Dealer Marketing Coordinator EMEA

    vor 2 Wochen

    Lausanne, Schweiz BRP Vollzeit

    DESCRIPTION DU POSTE Here at BRP, we’re creating new ways to get people moving forward, where their experiences are measured by emotion rather than distance. All around the world, our products, achievements and aspirations are a reflection of our teams’ exceptional expertise. Want to bring your true self on this adventure? YOU’LL HAVE THE...

  • Dealer Marketing Coordinator EMEA

    vor 2 Wochen

    Lausanne, Schweiz BRP Vollzeit

    JOB DESCRIPTION Here at BRP, we’re creating new ways to get people moving forward, where their experiences are measured by emotion rather than distance. All around the world, our products, achievements and aspirations are a reflection of our teams’ exceptional expertise. Want to bring your true self on this adventure? YOU’LL HAVE THE OPPORTUNITY TO:...

  • Brand Marketing Lead Can-Am 3W EMEA

    vor 3 Wochen

    Lausanne, Waadt, Schweiz BRP Vollzeit

    We are seeking for a passionate marketer with a customer-centric mindset and a solid understanding of what it takes to build and activate 360 regional consumer engagement strategies and tactics across consumer touchpoints.Reporting to the Marketing Manager Can-Am 3W & Sea-Doo EMEA, the person will have the opportunity to collaborate with a large diversity of...

  • Brand Marketing Lead Can-Am 3W EMEA

    vor 2 Wochen

    Lausanne, Schweiz BRP Vollzeit

    DESCRIPTION DU POSTE We are seeking for a passionate marketer with a customer-centric mindset and a solid understanding of what it takes to build and activate regional consumer engagement strategies and tactics across consumer touchpoints. Reporting to the Marketing Manager Can-Am 3W & Sea-Doo EMEA, the person will have the opportunity to collaborate with...

  • Brand Marketing Lead Can-Am 3W EMEA

    vor 2 Wochen

    Lausanne, Schweiz BRP Vollzeit

    JOB DESCRIPTION We are seeking for a passionate marketer with a customer-centric mindset and a solid understanding of what it takes to build and activate regional consumer engagement strategies and tactics across consumer touchpoints. Reporting to the Marketing Manager Can-Am 3W & Sea-Doo EMEA, the person will have the opportunity to collaborate with a...

  • Digital Marketing

    vor 2 Wochen

    Lausanne, Waadt, Schweiz Nestlé Suisse S.A. Vollzeit

    Digital Marketing & Communication InternDigital Marketing & Communication InternPosition Snapshot Location: Nestlé Health Science Lausanne, Switzerland Company: Nestlé Health Science Act. Rate: Full-Time Act. Rate 100% Type of contract: Internship, 12 months Start date : June 1st, 2024 Position summary Nestlé Health Science is a globally recognized...

  • EMEA Regulatory Affairs Specialist

    vor 4 Wochen

    Lausanne, Schweiz LHH Vollzeit

    LHH Recruitment Solutions is a specialized talent recruitment boutique. We provide tailored services to help companies find the best candidates for their staffing needs. With deep industry expertise and a commitment to excellence, LHH RS is a trusted partner in Switzerland for many years.Our client is an international company located in Canton of...

  • Digital Marketing

    vor 2 Wochen

    Lausanne, Waadt, Schweiz Nestle Vollzeit

    Position SnapshotLocation: Nestlé Health Science Lausanne, SwitzerlandCompany: Nestlé Health ScienceAct. Rate: Full-Time Act. Rate 100%Type of contract: Internship, 12 monthsStart date : June 1st, 2024Position summaryNestlé Health Science is a globally recognized leader in the science of nutrition, with more than 12,000 employees around the world. With a...

  • Brand Marketing Lead Can-Am 3W EMEA

    vor 4 Wochen

    Lausanne, Schweiz BRP Vollzeit

    We are seeking for a passionate marketer with a customer-centric mindset and a solid understanding of what it takes to build and activate 360 regional consumer engagement strategies and tactics across consumer touchpoints. Reporting to the Marketing Manager Can-Am 3W & Sea-Doo EMEA, the person will have the opportunity to collaborate with a large diversity...

  • Stagiaire Marketing

    Vor 7 Tagen

    Lausanne, Schweiz Aéroformation SA Vollzeit

    **BIENVENUE A BORD!** **Mission Unique pour Étudiant(e) en Marketing/Marketing Digital** Tu rêves de mettre tes compétences en marketing au service d'une entreprise passionnante et exigeante ? Nous avons une opportunité captivante pour toi ! **Notre Univers** AéroFormation est une école de pilotage basée à Lausanne, au cœur de l'Aéroport de la...

  • Digital Marketing Manager

    Vor 3 Tagen

    Lausanne, Schweiz SmartHelio Vollzeit

    We’re looking for a Digital Marketing Manager. Join us to accelerate the adoption of sustainable energy in EU, Asian, and North American markets with a Y Combinator-backed startup disrupting the solar energy sector. Location: Lausanne, Switzerland

  • digital marketing sales consultant

    vor 2 Wochen

    Lausanne, Waadt, Schweiz zip SA Vollzeit

    Digital Marketing Sales Consultant (H/F) ist eine Digitalagentur, die sich auf Marketinglösungen in der Schweiz spezialisiert hat. Wir helfen Unternehmen dabei, ihre Kommunikation zu gestalten und ihre Leistung zu verbessern, indem wir in den Bereichen Beratung, Marketing, Werbung, Digital und Social Media tätig sind.Unsere Lösungen sind speziell für...

  • Praktikant/in (100%) : Digitales Marketing (DE/IT)

    vor 2 Wochen

    Lausanne, Waadt, Schweiz zip SA Vollzeit

    Praktikant/in (100%) : Digitales Marketing (DE)Stadt Bern ein führendes Unternehmen im Bereich digitales Marketing mit einem klaren Fokus auf die digitale Transformation, Organisationsentwicklung und Implementierung. Unser Ziel ist es, Unternehmen bei der Verbesserung ihrer Kundenerfahrung in der digitalen Umgebung zu unterstützen. Als Teil unseres...

  • Digital Marketing

    vor 2 Wochen

    Lausanne, Schweiz Nestlé Suisse S.A. Vollzeit

    Digital Marketing & Communication Intern Digital Marketing & Communication Intern Position Snapshot Location: Nestlé Health Science Lausanne, Switzerland  Company: Nestlé Health Science Act. Rate: Full-Time Act. Rate 100%  Type of contract: Internship, 12 months  Start date : June 1st, 2024  Position summary Nestlé Health Science is a globally...