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Marketing Specialist Coordinator

vor 3 Monaten

Ausland, Schweiz Humanetics Europe GmbH Vollzeit

With the aim of making road traffic safer, Humanetics makes people the focus of product development and is therefore the world's leading manufacturer and pioneer of crash test dummies. Humanetics Digital focuses on digital crash test dummy twins, human body models and related simulation software platforms. To support our team, we are looking to fill a full-time (40 hours/week), permanent position in Heidelberg as soon as possible:
Marketing Specialist (m/f/d) – Growth Marketing Responsibilities and Duties: As a member of our marketing team, you will be responsible for the following tasks to drive our marketing efforts and support business growth:

Develop and execute compelling content strategies, marketing campaigns, and landing pages to drive inbound marketing and lead generation through SEO/SEM initiatives
Create and maintain forms, landing pages, campaigns, reports, and dashboards in HubSpot, and work with the Salesforce Admin to ensure data hygiene and maintain HubSpot/Salesforce synchronized
Organize, book, and manage logistics for trade events, ensuring a strong presence to engage customers and integrate data from webinars and events into marketing efforts
Develop data-driven marketing automations to nurture, qualify, and score leads, and deliver account-based marketing

We are seeking a dynamic and results-driven marketing professional to join our team. The ideal candidate will possess a blend of creativity, analytical skills, and technical proficiency to drive our marketing initiatives forward, while engaging all organizational levels:

~3+ years marketing experience in a technical B2B industry
~ Experience with email marketing, data integrity maintenance, and spreadsheet modelling
~ Understanding of digital marketing concepts
~ Adherence of GDPR/PECR in relation to marketing
~ Creative thinker with excellent problem-solving skills and strong numeracy
~ Fluency in English


With flexible working hours, the possibility of mobile working and 30 vacation days per year, we want to support your work-life balance
JobRad, Pluxee benefit card, company pension scheme, further training according to your and our needs and modern workstations with ergonomic desks